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Who Does What? Understanding the Professional Roles Within a Corporation For a corporation to function properly, all the players within it must fulfill their roles. But what exactly are their roles? Most people are familiar with the terms “shareholders”, “officers”, and “board of directors”, but many people don’t know what
How to Hire Employees for Your Startup Employees. You may be the brains of your business, but the people you hire will be your company’s backbone. But hiring employees isn’t just as simple and doing a few interviews and picking the right candidate. You’ll also need to file some official paperwork. We’ll show
What Should You Pay for Marketing Services? You know that you need marketing to increase sales and get the word out. But do you need to hire a professional? Maybe you have already sunk in time and effort with ideas that flopped. How can you be sure you are getting a good return for your business? 
This week we held a series of webinars on getting the most out of contractors for marketing work (Watch the presentation and get the tools here). There were many insightful questions and comments. The following are some of the highlights: What are some tips on presenting or creating contracts
Ask any employee or employer what improves morale and he or she likely will provide a range of suggestions. Beyond salary boosts, pets in the office or pastries every Friday, it is just as important to have open and honest communication and respect. With so many different opportunities and
Communication Cures for Younger Workers A highly capable young woman I hired not long ago recently came to me with a minor dilemma. A social media account she was taking over was linked to a phone number we didn’t recognize – possibly an ex-employee. She was wondering how to contact the person via text.
Taking the leap to bring a business idea into fruition is one of the most admirable characteristics of small business owners. Part of the process to becoming successful is building a foundation for human resources, one of the most challenging aspects of running a business. Below are some key
Data is a great resource that can accelerate growth and improve the competitiveness of nearly every business. But not all data is good data and identifying what data to collect can be a challenge for most HR departments. Measuring the value of people within a business is not only difficult, but
A common thread among many small businesses is that the business owner, or their “go-to person,” typically a manager, is wearing multiple hats. They are acting as an owner/manager, and they are fulfilling the role of a “missing link”—an employee that does not exist
So you’ve decided you need to hire a marketing firm or freelancer for a marketing project.  You’ve determined your goals and written up an RFP (if you plan on getting quotes from multiple places.) Now you need to develop a list of candidates. But with so many

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