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Blog

The Elevator Pitch: What, Why and How?

An elevator pitch is a concise introduction of a business, a product or a service. Learn why you need one and how to create it. Read more

Template

Financial Projections Template

Download this financial projections Excel template to calculate your startup expenses, payroll costs, sales forecast, cash flow, income statement and more. Read more

Infographic

Infographic: 4 Steps to Build Your Personal Brand Online

In today's internet-driven world, word of mouth is simply not enough. You need to showcase your work and expertise even before you're hired. Read more

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Blog

The 4 WHYs of Public Relations

May 15, 2018,

Public relations can be a confusing marketing tactic. It operates differently than other marketing tools. PR is a combination of news and sales, and to generate media interest in your story, you must think like a journalist to create a story that’s newsworthy and then “sell” it to media.

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