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In today's internet-driven world, word of mouth is simply not enough. You need to showcase your work and expertise even before you're hired. Read more
Before you jump into social media with both feet, you need to have your legal ducks in a row. And specifically, to protect your business in social media and beyond, you should understand the importance of registering for federal trademark protection for your business name.
Successful marketing strategies in this de facto global economy require a symphonic approach, otherwise, a cacophony will result and failure is almost certain. Read more