About the workshop:
Learn how to sell your products online. We'll walk through listing your products for free with Google My Business and Merchant Center. And we'll show you one way to sell on your website, using an E-Commerce store built with Shopify.
Plus, learn about more helpful tools to stand out online, such as Local Opportunity Finder and Grow My Store.
In this session we’ll cover:
- Why sell online?
- Showcase your products with Google My Business
- Showcase products with Google Merchant Center
- Sell online with Shopify
- Recap and Resources
About the Presenter- Petia A. Abur-Razzaaq
Petia is a speaker for the Grow with Google Professional Trainer program. She began her career during the launch of The Boston Globe's website boston.com, where she developed effective online marketing campaigns for major clients such as Dunkin Donuts and Fleet Bank.
For the past 10+ years as Principal of The Stylista Group, Petia and her team have developed and implemented digital marketing plans that have produced outstanding measurable results. The firm has a niche focus that helps legacy lifestyle and luxury brands to connect with present-day customers by harnessing the power of their brand stories and collaborating with micro-influencers. Their legacy brand clients over the years have included Vera Moore Cosmetics, Isoplus Hair Products, and Castro Convertibles, to name a few.
She holds an MBA in Marketing Management from The Lubin School of Business at Pace University as well as a BA in Management/Marketing from Simmons College, Boston, MA