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Headshot of Gregg Arends
Gregg Arends
Request this Mentor

Meeting Preference: Email, Phone, Video

Languages: English

How I Can Help You

Gregg Arends is eager to apply his 28+ years of consumer marketing experience to help you establish and/or grow your business. I will work with you to leverage my marketing skills and experience to: + Develop marketing strategy components including: product/service offerings, pricing, distribution/retail options and advertising/promotions, + Identify market opportunities to decide what business to start, + Ensure your product/service/business has an effective "Unique Selling Proposition" that will differentiate you from the competition with a sustainable competitive advantage, + Leverage business-building strategies to grow your business, + Define the best target consumers and/or businesses who are the best prospects as future customers, + Implement a wide variety of promotional strategies as part of an integrated marketing communications plan to grow your business including: traditional, alternative, social media and PR/publicity tactics to communicate your brand/business benefits to target consumers and businesses, + Enhance profitability with value-added approaches + Assist with business plan writing (with an emphasis on the marketing aspects).

Areas of Expertise

  • Advertising
  • Branding
  • Budgeting
  • Business Plan
  • Customer Service
  • Digital Marketing
  • Ecommerce
  • Funding/Loans
  • Import & Export
  • Marketing
  • Marketing Strategy
  • PR/Media
  • Pricing
  • Product Development
  • Sales
  • Social Media
  • Strategy Development
  • Websites

Industry Experience

  • Arts, Entertainment, & Recreation
  • Business Consulting & Coaching
  • Education
  • Fine Arts, Artisan, & Craft Work
  • Food & Beverage
  • Media & Publishing
  • Nonprofit
  • Public Relations & Communications
  • Real Estate
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73-733 Fred Waring Dr,
Palm Desert, CA 92260
(760) 773-6507

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Funded, in part, through a Cooperative Agreement with the U.S. Small Business Administration. All opinions, and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA.

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