Marketing, Advertising and Creative Services

I’m considering purchasing a local, long-established dance studio. I have the training and skills to run it, but have never bought a business before. What advice can you give me? 

          Buying an existing small business can expedite one’s way into entrepreneurship. All the upfront effort has been taken care of, as has much of the learning curve. And with staff and resources already in place, you may think stepping in and taking over is all there is to it.

About the Author

          This column is brought to you by the Merrimack Valley Chapter of SCORE, with nearly 70 current and former business executives available to provide free, confidential, one-on-one business mentoring and training workshops for area businesses. Call 603-666-7561 or visit  for information on mentoring, upcoming workshops and volunteer opportunities. SCORE is a national, non-profit organization and a resource partner of the U. S. Small Business Administration. 

Business Technology - Finances (4 of 4)


Business Technology - eMarketing


Business Technology - Websites


Business Technology Program - Overview Webinar (1 of 4)


This narrated PowerPoint video provides an overview of the benefits and features of using current technology to improve your small business.  It is the first in a four-part series originally developed to provide SCORE volunteers with an overview of current technologies in order to better guide their small business clients.  However, the perspective of the narration in these videos has been changed to be appropriate for viewing directly by small business owners and managers.

Patricia Loftus

Patricia Loftus

Current City: Venice, FL
Chapter: Manasota SCORE

Greater than 39 years of business experience in the global nuclear energy industry and small business environment.

  • Greater than 15 years of team-based experience in business and function startup and operations turn-arounds => Proven ability to achieve Company’s strategic and business goals.
  • Deliver senior executive strategic/operations decision support consulting services including strategic alliance/teaming, M&A due diligence, corporate committee participation (enterprise risk and strategy), and independent oversight process ownership => Actionable results and recommendations.
  • Business mentor, team and workshop facilitator, and classroom instructor => Impassioned advocate for continuous learning and knowledge transfer.
  • Proven ability to work effectively with government, industry and regulatory stakeholders.




  • BS/MS Nuclear Engineering, MBA.
  • Currently licensed real estate Salesman (SC)/Broker (FL) & real estate instructor (FL).
  • Prior real estate certifications: internet expert (e-PRO), Certified Residential Specialist, and Accredited Buyer's Representative.

AJQ Sports Management & Marketing

Owner/Founder: Anthony J. Quagliata; professional management experience of 30 years (primarily in sports/athletics) including operations, personnel supervision, public relations, budgeting, facility management, scheduling, marketing, promotions, fundraising and sales.

My Location
AJQ Sports Management & Marketing; 59 Court Street, Suite 202
Binghamton NY 13901
United States
My Successes

After reviewing and prioritizing projects, I concluded that an initiative to establish an inaugural Greater Binghamton Sports Hall of Fame would be the prime endeavor to focus on. His stated reasons behind formation of the Hall: a) Initiate an annual dinner attracting a nationally known sports figure to speak; b) Pay tribute to those who've achieved greatly on the local sports front; 3) Give to the community, i.e., the Boys & Girls Clubs, and, d) Establish a location for the Hall so that community members may visit and remember the inductees.

The Greater Binghamton Sports Hall of Fame Dinner was held on April 20, 2015 at the Double Tree by Hilton, Binghamton and was a very successful event attended by a sellout crowd of over 300


How SCORE Helped

Business Topics: AJQ Sports Management & Marketing produces, manages, and markets sporting/entertainment events, dinners, seminars and clinics.

Entrepreneur Type: DBA/Sole Proprietor

Business Stage: In third year of operating full time

  • In February of 2014, SCORE, working in collaboration with the Broome County IDA, proactively contacted each of the early stage businesses that had been a part of the Binghamton Innovation Center.  The intent was for each of the businesses and SCORE to together determine if there was a fit for the businesses needs and the skills & resources that SCORE had to support these business ventures.  
  • Tony Quagliata was doing research in a number of potential business endeavors.
  • SCORE Certified Mentors David Burch & Berdell Boss began working with Tony, to help him determine & then progress his first priority business endeavor.
  • Discussed that it would be best to focus on 1 endeavor, based upon priorities (financial, personal interest, timeframe, risk, etc). Tony agreed to give this some thought on which one should be his top priority.



Positions Held•Collegiate Athletic Director•Collegiate Basketball Coach•Collegiate Athletic Business & Facility Manager•Collegiate Marketing & Promotions Coordinator •General Manager in Independent Baseball•Executive Director for Non-Profit Organizations•Assistant Manager of Operations for Casino/Racino

Evergreene Graphics

I began my business as a freelance graphic designer in 2000, operating part time while working full time and pursuing my master’s degree. I did no marketing or advertising, and all my clients came through word-of-mouth recommendations. I took a break in 2008 in order to complete my degree. When I decided to leave the corporate world, I revived the business in 2012.

Kimberlee Bush
My Location
Evergreene Graphics; 467 Cummings Road
Greene NY 13778
United States
Year Company Formed
My Successes

My biggest success to date is operating my business with no reported losses for the first two years. While profits are minimal so far, sales doubled in my second year. My client base has grown to include businesses across the country, as well as the UK and Australia. My professional network has opened doors around the community, and my volunteer participation resulted in the 2015 Best in Class Builder Award from the Southern Tier Meet-up Group. I believe my dedication, enthusiasm and experience are the reasons I was recruited to become a SCORE mentor in 2014. I feel it’s important to give back to the organization that continues to assist me as I grow my business for the future.

What's Great About My Mentor?

I had two SCORE mentors that I met with regularly. Mike’s enthusiasm and energy for my ideas and progress were a key factor for my monthly return visits. He was always excited to see how I was doing, what new information I had uncovered, and his review of my financial picture was invaluable. Bill’s experience and advice kept me grounded and realistic. A main feature of Bill’s mentoring was challenging my ideas, encouraging me to evaluate everything, and consider different perspectives. We didn’t always agree, but that’s OK because I learned something from each exchange.

How SCORE Helped

Business Topics - Graphic Design, Print Media, Marketing & Branding Support

Entrepreneur Type - DBA / Sole Proprietor

Business Stage - In third year of operating full time

I started working with SCORE before I left my corporate job so I would have all the pieces in place to operate my business full time when I resigned. SCORE helped me fill in the gaps between operating as a freelancer to a sole proprietor. They assisted me with market research to understand my competition, how to set my prices, and which services to focus on first. They helped me in many additional areas: budgeting, elevator pitch, website review, client forms, and brochure and newsletter feedback, among others.

From year one to year two, I doubled my sales revenues, and the business is operating in the black, no losses to report at tax time.

"Kim started with us as a client and moved to being a mentor and a client at the same time, she continues as a client and mentor"


Certifications and Degrees:

WBE Certified NYS

BFA Graphic Design SUNY

MS Print Media RIT

Aim Up

Carlos Valladares
How SCORE Helped

Aim Up is a local business dedicated to helping businesses with their corporate Image needs.  Applying technology, graphic design, web development, etc. to provide quality service most small businesses can’t afford. We also provide professional development for schools + corporate.  SCORE has provide great courses and mentors to answer complex questions and to keep us on track.  Working with Doug has helped us with our mission and vision – and “cleared” our business path. While we develop many challenges come our way and being able to reach out to Doug has been very beneficial.  Overall very thankful for mentors, material and courses provided.

Dennis Moffet

Dennis Moffet

Current City: San Bernardino, CA

An accomplished speaker, mastermind professional, business coach, life coach, ministry coach, golf coach, and entrepreneur and business trainer. Over 35 years’ in retail management in such industries such as lumber, automotive and consumer goods in big box stores such as Walmart. His passion is assisting business owners, entrepreneurs, and ministers in developing, implementing and achieving their goals. Dennis also mentors professional referral and networking groups, coaches for personal growth and development, coaches businesses on increasing referrals, relationship development, ministry development and growth, and behavioral style coaching on interpersonal relationships. Also, a pretty good golfer!


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