Health Care and Life Services

Carin Lin

Carin Lin

Current City: Chappaqua, NY

I am an experienced business mentor and educator with more than 10 years’ experience in effectively building and managing start-up companies and non-profit organizations. My broad experience in establishing start-up companies and non-profit organizations, health care and financial industry, education and science, hands-on experience in social media, Internet marketing, research and product development, and international business enable me to think out of the box with a global and forward-looking vision.
I speak English, Chinese and German.
I focus on understanding customer needs, developing plans and solutions, and delivering desired results. I like tell stories about the subject.
Entrepreneurship, start-up, market research, building small business, Internet and social media marketing, importing and exporting, leadership, organizing workshops and seminars, technical vision, customer focus, and building a brand using story articles.

Small Business Mentor

Who I help? I can help people who take action to realize their dreams of starting their own businesses.

How I Work? I can help you better present your ideas and then translate the good ideas into business opportunities, clearly define the business objectives, conduct market research and analyze market potential, establish your business, marketing using Internet and social media, and help you make the transition from an employee to a business owner, etc



Ph.D. in chemistry, University of Mainz, Mainz, Germany.

M. S. in chemistry, University of Mainz, Mainz, Germany

B. S. in chemical engineering, East China University of Science and Technology, Shanghai, China

          After working for a large accounting firm for many years, I’ve decided to go out on my
own and specialize in helping small businesses with their accounting and financial needs.
          Initially, it will be just me, and to keep expenses down and be able to better manage my young
son, I’m thinking about operating out of my home. What are the pros and cons?

          For productivity, convenience, and downright comfort, nothing beats a home-based business. Here, most every day is “casual day,” and the only obstacle on your commute is dodging the cat or dog on your way upstairs.

About the Author

         This column is brought to you by the Merrimack Valley Chapter of SCORE, with nearly
70 current and former business executives available to provide free, confidential, one-on-one
business mentoring and training workshops for area businesses. Call 603-666-7561 or visit for information on mentoring, upcoming workshops and volunteer
opportunities. SCORE is a national, non-profit organization and a resource partner of the U. S.
Small Business Administration.

RN Cancer Guides

Susan Scherer
My Location
26852 Tanic Dr., Suite 101
Wesley Chapel FL 33544
United States
How SCORE Helped

RN Cancer Guides (RNCG) was founded to assist cancer patients and their caregivers navigate through all the complex financial, medical, and emotional barriers of a cancer diagnosis.  RNCG utilizes only oncology certified nurses throughout the state of Florida and was able to design and implement 3 programs.  The private patient program, the first Employee Cancer Assistance Program (ECAP), and the Patient Medication Compliance Program.  More details may be found at

RNCG came to the Pasco Economic Development Council (PEDC) SMARTstart incubator looking for assistance and growth.  They immediately directed us to Richard Bonnett from SCORE.  We met Richard, and he was able to assess our growth potential by viewing our business plan and assisting us with the ability to secure a Microloan from the PEDC.  Our company's programs have expanded since receiving the funding and advice.  We moved our company to Wesley Chapel and added more staff.  We were able to expand our marketing efforts and building brand awareness.  Our client base doubled, and our ECAP program is now being introduced by health care brokers across the state to self-funded corporations.

Richard continues to provide sound advice and guidance on various ideas that we present to him.  He is able to provide the pros and cons and keep us from making very costly mistakes.  RNCG is positioning itself to become a national company within the next couple of years.

Barbara Fried

Barbara Fried

Barbara Fried

Current City: Cincinnati, OH

Procter & Gamble, oral care marketing manager, 10 years. AstraZeneca, pharmaceutical marketing manager followed by sales experience, 14 years.



<p> MBA Xavier University, Cincinnati OH</p>

“What’s An LLC?"

Q: What are limited liability companies (“LLCs”), and what should businesses know about them?

A: LLCs are a new type of business entity that emerged in the early 1990s. They have many important legal and tax characteristics, but the key ones are these:

About the Author

John Cunningham is a N.H. business lawyer whose practice is focused on LLC law and tax. He chaired the N.H. Business and Industry Association committee that drafted the Revised New Hampshire Limited Liability Company Act, a radical revision of New Hampshire LLC law that went into effect on January 1st. LLCs are, by a wide margin, the entities of choice for N.H. business start-ups

Michael Rubino

Michael Rubino

Current City: Akron, OH

After graduating from the University of Akron, Mike began his career teaching general science and health science in the public schools. In 1985, he made a career shift into medical sales, joining the prescription drug division of Proctor and Gamble. He later joined Johnson and Johnson promoting both capital equipment and disposable instrumentation for surgery.  At Ethicon Endo-Surgery he served as a field sales trainer until 2002, when he moved to Tissue Link Medical, a start-up company that was later purchased by Medtronic.

Mike finished his corporate career as a Regional Manager for American Medical Systems, where he led a surgical sales force that covered thirteen states.  Following his departure, he formed the healthcare consulting company, ProjectPoint Solutions in 2011.  In this role, he assisted several companies with salesforce organization and training, national contract management, business development and clinical consulting in the operating room.  This consulting role led to a position at Austen BioInnovation Institute as the Director of Sales.

Today, Mike serves medical industry by providing independent sales and marketing services. By applying the sales and marketing skills acquired during his tenure with worldwide healthcare organizations, he assists newly formed and established companies enter the healthcare space. He specializes in strategic healthcare sales, product launch management and salesforce development.

 Mike resides with his wife Martha in Fairlawn, Ohio.  He has two married children and five grandchildren.  In their spare time, Mike and Martha hike, bike and kayak the National Parks and spend part of the year working from their home in Southwest Florida.



<strong>The University of Akron</strong></p>

BS. Ed, Cum Laude, Health Science and Physical Science, 1971 - 19</p>

Additional Post-Graduate Coursework at Kent State University</p>


Ten Tips on How to Plan a Successful Internet Business

Social Media Marketing

How to Really Market on the Internet

About the Author

From INC. Magazine

Break Even Analysis as a decision tool 


About the Author

By Ed McCormick, Merrimack Valley SCORE

Syndicate content