Youth Entrepreneurship

Oh, how we all wish we knew the secrets to getting your business’s website to the top of search engine results. Yes, you can pay for the right to be on top, and I’m not saying that isn’t worth trying if your budget allows, but that’s getting ahead of myself. Every entrepreneur has his or her own SEO battle story, and the methods that work for one company don’t always work for another. That said, here are some guidelines to get you started:

 

By Rieva Lesonsky

Oh, how we all wish we knew the secrets to getting your business’s website to the top of search engine results. Yes, you can pay for the right to be on top, and I’m not saying that isn’t worth trying if your budget allows, but that’s getting ahead of myself. Every entrepreneur has his or her own SEO battle story, and the methods that work for one company don’t always work for another. That said, here are some guidelines to get you started:

About the Author

Rieva Lesonsky headshotRieva Lesonsky is CEO of GrowBiz Media, a media company that helps entrepreneurs start and grow their businesses. Follow Rieva at twitter.com/rieva and visit her blog at SmallBizDaily.com.

Visit her website SmallBizTrendCast to get the scoop on business trends and sign up for Rieva’s free TrendCast reports.

3 Tips for Newbie Entrepreneurs on Starting a Business - Liz Elam

Date
Tue, 2013-05-14 15:09

"1. Write a business plan.
Some say you don’t need a business plan. I disagree. Instead, I highly recommend writing one.

When I hit some roadblocks writing my business plan, I turned to SCORE, a national organization of retired executives. Because of their experience, they were able to answer questions and help with projections. Three years later, I still utilize SCORE and reach out to them when I have issues."

 

       I have a business that sells equestrian supplies both retail and online. I’d like to begin using social media as a marketing tool, but I’m clueless as to how to begin. How do I go about developing a social media strategy?

 

 

About the Author

       This column is brought to you by the Merrimack Valley Chapter of SCORE, with nearly 70 current and former business executives available to provide free, confidential, one-on-one business mentoring and training workshops for area businesses. Call 603-666-7561 or visit merrimackvalley.score.org for information on mentoring, upcoming workshops and volunteer opportunities. SCORE is a national, non-profit organization and a resource partner of the U. S. Small Business Administration.
       Have a question you’d like answered in this column? E-mail it to info@score-manchester.org, with “Ask SCORE” in the subject line.

In the era of information overload, consumers are bombarded with thousands of marketing messages every day. A logo on a T-shirt, a radio ad, or a TV commercial may not stay in a consumer’s mind very long because the next wave of advertising messages is a few seconds away.

Consumers have adapted to ignore newspaper ads, and they instinctively change the radio station when their music is interrupted by local promotions. The change in the way consumers react to marketing messages has forced brands to reconsider using traditional media.

By Chuck Cohn
 

About the Author

Chuck Cohn is the Founder and CEO of Varsity Tutors, a tutoring company with 1,900 tutors that provides services including ACT tutoring in 19 metro areas. In 2007, while he was a student at Washington University in St. Louis, Cohn recognized that two of his best friends would make perfect tutors: they were brilliant, friendly, and could explain difficult concepts better than any tutor he had ever had. Cohn founded Varsity Tutors and hired his two brilliant friends as the first two tutors. The feedback he received from parents was outstanding and so he began hiring other extremely talented individuals who had the communication and technical skills necessary to be amazing tutors.

Steve Strauss, founder of www.theselfemployed.com, offers advice for improving your personal and business credit ratings.

Steve Strauss headshotQ: I own a one-person business. The business’ credit is my credit and vice versa. I have never incorporated, although I do have a business checking account. My problem is that I never can get any extra capital because I personally filed bankruptcy 11 years ago and it still shows up on my credit report. So what does a guy like me do?

John

 

About the Author

Steven D. Strauss is a lawyer and writer and is one of the country's leading experts on small business as well as an international business speaker. The best-selling author of 17 books, his latest is the all-new 3rd ed. of The Small Business Bible. You can listen to his weekly podcast, Small Business Success Powered by Greatland, visit his new website for the self-employed, TheSelfEmployed, follow him on Twitter, and "like" TheSelfEmployed on Facebook. You can e-mail Steve at: sstrauss@mrallbiz.com. © Steven D. Strauss

EIU-SCORE Shadowing Program for Entrepreneurship Minors

Date
Tue, 2013-04-23 15:35

Eastern Illinois University Entrepreneurship Minors may apply for the opportunity to shadow SCORE Chapter counselors as they assist local business owners in identifying and executing successful business practices. The Southeastern Illinois SCORE Chapter No. 0706 has teamed up with Eastern Illinois University’s ENT minor to offer you a look into real-world business issues.

Ask SCORE

       Our four-year-old printing business is finally on solid footing. We’ve worked hard and 
been very fortunate, and now we’d like to begin giving something back to the community. What 
types of activities can you suggest?

 

 

About the Author

       This column is brought to you by the Merrimack Valley Chapter of SCORE, with nearly 70 current and former business executives available to provide free, confidential, one-on-one business mentoring and training workshops for area businesses. Call 603-666-7561 or visit merrimackvalley.score.org for information on mentoring, upcoming workshops and volunteer opportunities. SCORE is a national, non-profit organization and a resource partner of the U. S. Small Business Administration.
       Have a question you’d like answered in this column? E-mail it to info@score-manchester.org, with “Ask SCORE” in the subject line.

Learn how to choose the best legal structure for your new business.

  • Sole Proprietorship
  • "C" Corporation 
  • Limited Liability Partnership
  • Partnership
  • "S" Corporation              
  • Limited Liability Company

(This information is provided for guidance only. Competent legal accounting advice should be obtained to assist you in making a decision on form of organization)

Webinar Learning Center

Date
Sat, 2013-03-23 17:37

The seven Minnesota Chapters of SCORE have jointly developed a series of online on demand recorded webinars.   These topics cover issues beyond what we can provide in a face-to-face workshop setting due to their use of technology and newest of the issues to new entrepreneurs. View the topics currently available.

SCORE ExpertAnswers

When Jill Konrath recognized that the crazy-busy work environment was wreaking havoc with sellers, she immersed herself in the issue until she discovered new strategies that worked. That resulted in her highly acclaimed book, SNAP Selling, which jumped to #1 on Amazon within hours of its release, joining her previous book, Selling to Big Companies, as one of the site’s most popular sales titles. 

Jill has worked with large companies like IBM, GE, and Staples as well as numerous small businesses. She’s also shared her insights and ideas via TV, leading business publications, and on her website jillkonrath.com which contains a wealth of free resources. 

 

Q:

All customers begin as leads, but is it possible to differentiate a “good lead” from one that may have a lower chance of panning out? 

About the Author

Sales expert Jill Konrath is the author of two best-selling titles, SNAP Selling and Selling to Big Companies, has trained sales teams at Fortune 1000 brands including IBM, GE and Staples, and works with numerous small businesses to provide the same high-quality sales training normally available to large corporations. Visit her website at jillkonrath.com.

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