50+ Entrepreneurs

The Law Office of Jared Levinson, PC Succeeds With Help From SCORE Mentor

After years of working abroad, Jared Levinson knew exactly what it was like to try to return to a normal civilian life in the U.S.  The experience of his veteran family and friends made evident the difficulties in trying to access the resources and benefits afforded to veterans.  The Veterans Law Office of Jared Levinson, P.C. represents Jared's vision to bring legal services to America’s military veterans and their families. The Veterans Law Office was established as a professional corporation in March 2012.

www.veteranslawofficeofjaredlevinson.com

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Owner/Founder
Jared Levinson, Esq.
My Location
1200 S. Washington St, #1311
Easton MD 21601
United States
Employees
1
Year Company Formed
2012
My Successes

The practice of The Veterans Law Office is unique among law offices. Jared is permitted to represent veterans and family members from around the globe who have VA benefits claims before the U.S Department of Veteran’s Affairs and in related court cases. While there is a large geographical market and a defined population, accessing the target market and establishing a brand that has sustainability was important. Among his successes is the creation of VETS-TV, a program dedicated to issues facing veterans and their families on a Maryland Eastern Shore public access channel (MCTV 15 in Easton, MD). The VETS-TV programs are re-broadcast over YouTube resulting so far in exposure with viewers in 30 U.S. states and 22 foreign countries. He has also appeared on a local radio station broadcast throughout the mid-Shore area. Through VETS-TV, he has built relationships with local veterans organizations by taping programs at local veterans events and sponsoring local veterans events.

Jared has also created a website that effectively shows his differentiated services The nature of resolving veteran’ claims for benefits means many months, and in some cases, years of pursuing resolution. After establishing his brand for the core competency of VA claims, Jared identified an opportunity to vertically integrate his practice while maintaining his focus on serving veterans and their families. He found that issues affecting the general population regarding consumer problems, bankruptcy, business planning and other areas of legal practice affect veterans, perhaps in exaggerated numbers. He tweaked his practice offerings to include a general law practice for veterans beyond VA claims and is now pursuing clients in the expanded practice.

When asked about his level of satisfaction with the practice development, Jared says, “I’m extremely pleased with the efforts and activities employed and I am pleased with the client pipeline that has developed over the past year. I’m never going to be satisfied with where the practice is as to its activity because I believe we can always do more.”

Jared’s plan did not include hiring staff initially out of a desire to stay close to potential clients and with those clients with whom he has established relationships. He knows that he will ultimately need additional legal, paralegal, and administrative staff to manage the volume as the pipeline grows but he is resisting as long as he can out of his desire to stay close to the clients.

What's Great About My Mentor?

Jared says, "SCORE has been helpful in providing me macro and micro assistance. They have helped with the bigger picture with marketing and understanding bigger issues and opportunities and more detailed items including advertising campaign that is logical and easy to follow, business cards, and myriad other details."

How SCORE Helped

Jared connected with SCORE by happenstance while establishing a local banking relationship. The bank manager, Steve Dolbow, chair of the Maryland Mid-Shore Chapter for SCORE, recommended he use SCORE services. He was referred to Ed French, SCORE mentor and ADD for the Eastern Shore. Throughout 2012 Jared exemplified that he had a vision and he was willing to work hard to achieve it. Through his creativity and following through on ideas discussed in his counseling sessions, he has made tremendous inroads in branding and building pipeline momentum.

Encore Entrepreneur Mentor Day

Date
Thu, 2013-04-25 06:55

 

Broward SCORE together with the SBA, MetroBroward, ACCION, HBIF and supported by AARP held the second Encore Entrepreneur Mentor Day on April 24, 2013 at Nova Southeastern University. The event was targeted at assisting people over age 50 who are looking to start a second career as entrepreneurs with their own businesses.

 

Turning Hobbies Into Profits, With a Little Help - Elizabeth Olson

Date
Wed, 2013-05-15 11:57

Increasing numbers of people of retirement age or nearing it are remaking a hobby, interest or passion into a money-producing enterprise. That includes Carla Ingram of Sarona, Wis., who is using her expertise as a seamstress to develop a business in weather-resistant porch shades and Donnetta Watson of Kansas City, Mo., who is turning her love of decorating and weddings into a wedding planning service and venue.

Oh, how we all wish we knew the secrets to getting your business’s website to the top of search engine results. Yes, you can pay for the right to be on top, and I’m not saying that isn’t worth trying if your budget allows, but that’s getting ahead of myself. Every entrepreneur has his or her own SEO battle story, and the methods that work for one company don’t always work for another. That said, here are some guidelines to get you started:

 

By Rieva Lesonsky

Oh, how we all wish we knew the secrets to getting your business’s website to the top of search engine results. Yes, you can pay for the right to be on top, and I’m not saying that isn’t worth trying if your budget allows, but that’s getting ahead of myself. Every entrepreneur has his or her own SEO battle story, and the methods that work for one company don’t always work for another. That said, here are some guidelines to get you started:

About the Author

Rieva Lesonsky headshotRieva Lesonsky is CEO of GrowBiz Media, a media company that helps entrepreneurs start and grow their businesses. Follow Rieva at twitter.com/rieva and visit her blog at SmallBizDaily.com.

Visit her website SmallBizTrendCast to get the scoop on business trends and sign up for Rieva’s free TrendCast reports.

Career Shift: When Your Field Has Seen Better Days - Joanne Devereaux

Date
Fri, 2013-05-03 09:21

“'I’m done.' I had said it more than a few times. My 20-year career as a professional architectural photographer in Boston and Atlanta had been a long, slow fizzle. The question, 'What next?' had been in the back of my mind for some time as I endured the changes and diminishing income in my chosen profession. As a self-employed person with an entrepreneurial spirit, I wasn’t afraid of a challenge and, being in my 50s, I was too young to retire.

SCORE Helps New Business Owners Soar - Philip Franchine

Date
Thu, 2013-05-02 09:23

Nancy Lambert felt the urge to put her fashion skills to work a few years ago, but the former paralegal and alterations entrepreneur needed encouragement as well as business advice, so she turned to non-profit business consultants SCORE.

       I have a business that sells equestrian supplies both retail and online. I’d like to begin using social media as a marketing tool, but I’m clueless as to how to begin. How do I go about developing a social media strategy?

 

 

About the Author

       This column is brought to you by the Merrimack Valley Chapter of SCORE, with nearly 70 current and former business executives available to provide free, confidential, one-on-one business mentoring and training workshops for area businesses. Call 603-666-7561 or visit merrimackvalley.score.org for information on mentoring, upcoming workshops and volunteer opportunities. SCORE is a national, non-profit organization and a resource partner of the U. S. Small Business Administration.
       Have a question you’d like answered in this column? E-mail it to info@score-manchester.org, with “Ask SCORE” in the subject line.

In the era of information overload, consumers are bombarded with thousands of marketing messages every day. A logo on a T-shirt, a radio ad, or a TV commercial may not stay in a consumer’s mind very long because the next wave of advertising messages is a few seconds away.

Consumers have adapted to ignore newspaper ads, and they instinctively change the radio station when their music is interrupted by local promotions. The change in the way consumers react to marketing messages has forced brands to reconsider using traditional media.

By Chuck Cohn
 

About the Author

Chuck Cohn is the Founder and CEO of Varsity Tutors, a tutoring company with 1,900 tutors that provides services including ACT tutoring in 19 metro areas. In 2007, while he was a student at Washington University in St. Louis, Cohn recognized that two of his best friends would make perfect tutors: they were brilliant, friendly, and could explain difficult concepts better than any tutor he had ever had. Cohn founded Varsity Tutors and hired his two brilliant friends as the first two tutors. The feedback he received from parents was outstanding and so he began hiring other extremely talented individuals who had the communication and technical skills necessary to be amazing tutors.

Steve Strauss, founder of www.theselfemployed.com, offers advice for improving your personal and business credit ratings.

Steve Strauss headshotQ: I own a one-person business. The business’ credit is my credit and vice versa. I have never incorporated, although I do have a business checking account. My problem is that I never can get any extra capital because I personally filed bankruptcy 11 years ago and it still shows up on my credit report. So what does a guy like me do?

John

 

About the Author

Steven D. Strauss is a lawyer and writer and is one of the country's leading experts on small business as well as an international business speaker. The best-selling author of 17 books, his latest is the all-new 3rd ed. of The Small Business Bible. You can listen to his weekly podcast, Small Business Success Powered by Greatland, visit his new website for the self-employed, TheSelfEmployed, follow him on Twitter, and "like" TheSelfEmployed on Facebook. You can e-mail Steve at: sstrauss@mrallbiz.com. © Steven D. Strauss

Ask SCORE

       Our four-year-old printing business is finally on solid footing. We’ve worked hard and 
been very fortunate, and now we’d like to begin giving something back to the community. What 
types of activities can you suggest?

 

 

About the Author

       This column is brought to you by the Merrimack Valley Chapter of SCORE, with nearly 70 current and former business executives available to provide free, confidential, one-on-one business mentoring and training workshops for area businesses. Call 603-666-7561 or visit merrimackvalley.score.org for information on mentoring, upcoming workshops and volunteer opportunities. SCORE is a national, non-profit organization and a resource partner of the U. S. Small Business Administration.
       Have a question you’d like answered in this column? E-mail it to info@score-manchester.org, with “Ask SCORE” in the subject line.

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