I have 26+ years of experience in R&D, food safety, regulatory affairs and product development, with a career that spans both human and pet food. My background gives me a full view of the product lifecycle—from early concept development to nationwide launch.
I’ve had the privilege of leading innovation and growth at Wayne Farms, Tyson Foods, Freshpet and Chewy.com, helping bring ideas to market across retail, grocery, e-commerce and food service channels. Along the way, I’ve guided startups through scale-up and IPO, ensuring products are not only consumer-ready but also safe, compliant and positioned for success.

Core areas of expertise:

R&D & Product Development
Food Safety & Regulatory Affairs (FDA, USDA, AAFCO)
Startup & Growth Strategy
Pet Food & Human Food Innovation
Retail, Grocery & E-Commerce Launches
Operational & Project Management

I’m passionate about helping entrepreneurs and companies bring their food or pet food ideas to life. If you’re working on a new concept or scaling an existing brand, I can help provide strategic insight, industry expertise and practical tools to help you from ideas to launch.

https://www.linkedin.com/in/lynn-lye-0830154/