NOTE: Once you sign up for one part of this series, you will be signed up for all parts (no need to re-register).
This is a 4 module workshop series that will take you through the basics of starting up a business. If you are willing to roll up your sleeves & work with the instructors, you'll come away with a good understanding of the specific challenges & opportunities you will face. You will have a financial plan, a marketing plan, and an estimation of the funding you will need to get started.
Workshop #3: Marketing Your Business
In this workshop, you will learn:
- Branding your business - Steps to creating your brand
- Developing your marketing plan - Crafting a plan to communicate your marketing message
- Marketing your business with social media - What you need to know to use social media effectively
- Pricing your product or service - Learning to properly price your product for business success
Bank of America provides industry-leading advice, tools and solutions to businesses of all sizes. We are focused on delivering resources and information to help our business clients navigate what’s happening now and prepare for what’s next. Our business specialists offer banking, credit and cash management solutions, providing entrepreneurs with a business advantage. We are the nation’s largest lender to small businesses, according to the FDIC, and serve approximately 4 million business clients.
