For small business owners, there are two different categories of time – clock time and real time. Sometimes it feels like there is not enough real time to get things done and effectively manage a business. The truth is for small business owners, time is irrelevant. It’s all about doing what you need to and when you need to in order to meet the needs of the current project, product or customer.
As Vice President of Operational Support at The UPS Store and a former owner of multiple franchise businesses, I’m no stranger to the challenges of running a small business.
From my experience running a business, I’ve developed the following tips to help run your business and operate efficiently.
- Manage your time. Real time is hard to come by and it’s easy to get interrupted and lose focus on the task at hand. Set aside blocks of time during the week to catch up and consider which tasks can be delegated to be most effective. For example, administrative tasks with no immediate deadlines can be delegated or scheduled at times outside of peak hours. It can be difficult to find the time, but it’s important to schedule time to make sure you are working on your business in addition to in your business.
- Use your resources effectively. It’s important to be confident in those things you do well, and realize there are resources to help with those parts of running a business that are not as comfortable. Invest in the equipment you need to help get your business off to a good start. If you don’t have the equipment in-house, look for accessible resources like The UPS Store that can help with services needed to run your business such as packing, shipping, printing, and other business service needs. We often hear about the importance of time management, and learning more about available resources can help us better manage our time.
- Utilize your employees. Don’t be afraid to delegate tasks to employees. What you as a small business owner can’t forget is that delegating helps save you time, provides an opportunity for you to focus on your many other tasks and helps to ensure you keep your priorities in order. You can always start with delegating small tasks and increase the level of responsibility over time so that you can build confidence and trust together.
- Promote a positive work environment and communicate. Surround yourself with good people, and take the time to engage and build a rapport with your team. Have established standards and clearly communicate your company’s vision through goals and objectives that help empower your staff. A simple tip – set up a standing meeting for coffee or lunch with individual employees. It seems simple, however, it’s often times the simple things that presents opportunities to engage with your team –to find out where things are at, what’s on their mind and keep aware of any issues. This also provides an informal surrounding that makes it comfortable for them to open up and share. When you and your employees are all committed and focused on the target, you have a higher probability of achieving it.
- Use mistakes and setbacks to implement positive change. Understand that mistakes are going to happen. Use these setbacks as an opportunity to help improve your business. Incorporate your learnings into updates in your instructions and policies going forward.
Some days might seem longer or shorter than others, but with effective and efficient time management, you can maximize those 24 hours to their full potential. Planning is key and will allow you to be productive with the management of your business. Implementing daily habits to improve your efficiency will not only help with the day-to-day tasks, but also with your sustained success looking forward. It’s never too late to make those operation decisions and updates within your business to ensure both current and future success.