The biggest challenge in business is coming up with new ideas, products and services. Creativity is very difficult if you always continue to do the same things for many years and are afraid to change because you may make a mistake. The more we do things the same, the harder they are to change. Try folding your arms. Now fold them the other way. It's not easy, is it? Once you have a set way of thinking, it is sometimes hard to think differently. In business it is essential to always think about ways to improve your product or service and think about how it can be better. That is the challenge!
- What is missing?
- What can be added?
- How can it be better?
- How can it improve and make the customer happier and more loyal?
Think of new ways to enhance your products or services. The customer will tell you how to improve your products or services. An unhappy customer will complain and a solution to the complaint must found or you lose the customer. You always need client, customer and consumer feedback. How can the business improve the products or services so that the customers you want to reach are happy and want to continue to do business with you.
Be creative and think of new product lines and new markets and stay competitive.
- What problems need to be solved?
- With each problem there is an opportunity for a business.
State the problem
Add something, change it, make something bigger, make something smaller, eliminate something, or substitute something. It is essential to know your products and know your customers.