Expand Your Network Online
Get good Google search results.
Create a LinkedIn
profile.Â Basic business info and professional info about you.
Invite colleagues to your network.
Â That's really the first step of interacting online. WhatÂ you will discover is that your biz contacts post updatesÂ and you will too. Post updates on a new blog posts, book you published, new product launch, etc.
Because thse are people in your network, the weekly email with everyone's one line updates is actually interesting & useful. You can also get recommendations for your businessÂ and give recommendations.
Join a group.
Try an alumni group from your college,Â our own SCORE Linked In group withÂ mentors, orÂ a specialty small business group. Like minded people are posting articles, posing questions and engaging in a dialogue. You can view the info or engage in the conversation. Just remember everything you say is public not private.
My LinkedIn Favorites
- Get recommendations for specific jobs/businesses. Shows a history of success.
- Posting a regular update to share business news with colleagues.
- Joining a group that adds current knowledge on biz topics.
How do you use LinkedIn to market yourself and your business?
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