SCORE “Counselors to America’s Small Business” and PR Newswire Form Alliance to Increase Visibility for SCORE and Entrepreneurs Nationwide

Washington, DC—The SCORE Association “Counselors to America’s Small Business” and PR Newswire announce a new alliance to foster small business awareness about SCORE counseling and training. This alliance also will help small businesses better manage their communications programs and target their key messages to audiences nationwide.

Through the alliance, PR Newswire will serve as a media resource partner with SCORE and provide a number of online distribution, targeting, measurement, translation and broadcast services. Additionally, the PR Newswire PR Toolkit, a resource that assists small businesses with tips on how to write news releases and become an expert source for media stories, will be available through a link on the SCORE Small Business Web Site at http://toolkit.prnewswire.com/score.

"SCORE has done significant work over the past 40-plus years to help entrepreneurs launch and grow their business," said Pamela Bartlett, manager of strategic channels at PR Newswire. "Our partnership will help take these organizations to the next level by providing them with the tools they need to target and distribute their core messages to audiences around the world and monitor the results of these efforts."

SCORE CEO Ken Yancey says, “SCORE is pleased to form an alliance with PR Newswire, a leader in supporting small business outreach to the media and the general public.” Yancey adds, “PR Newswire’s online tools and news distribution services will increase SCORE’s profile in the small business community.”

Since 1964, the SCORE Association has assisted more than 6.9 million aspiring entrepreneurs and small business owners through counseling and business workshops.

More than 10,500 volunteer business counselors in 389 chapters serve their communities through entrepreneur education dedicated to the formation, growth and success of small businesses. For more information about starting or operating a small business, call 1-800/634-0245 for the SCORE chapter nearest you. Or, visit SCORE on the Web at www.score.org.

Now in its 50th year, PR Newswire Association LLC provides electronic distribution, targeting, measurement, translation and broadcast services on behalf of some 40,000 corporate, government, association, labor, non-profit, and other customers worldwide.  Using PR Newswire, these organizations reach a variety of critical audiences, including the news media, the investment community, government decision-makers, and the general public with up-to-the-minute, full-text news developments. For more information, visit www.prnewswire.com.