Social Marketing Workshop - What is it and how can it help my business?

When
Feb 11, 2013
8:45am - 12:30pm EST
Location
Rochester Business Alliance (RBA)
150 State Street
Rochester, NY 14614
Overview

This 1/2 day workshop has been designed to help small business owners understand how to use social media to attract new customers and engage current ones.

Highlights of the Workshop: 

  • define social media and demonstrate how to maximize its effectiveness  
  • live demonstrations of Facebook, Linked In, Twitter, You Tube and Flickr  
  • review case studies from several kinds of small businesses that are currently successfully using social media in their business
  • discuss creating a strategy, a budget and how to think about whether you should permit employees on these sites at work
  • strategies for protecting your business

Fee:  $25