Simple Steps To Starting Your Business

Attendance fees at these Workshops is being covered proudly by Sam's Club
 

Sesion 1 - Startup Basics - April 13, 2013 - 9:30 AM to 12:00 Noon

Start Up Basics focuses on testing your business idea and identifying the key factors that influence start up success. Start up Basics provides you with:

• an overview of the skills and tools you need when deciding to start a business
• the advantages and disadvantages of owning a business
• the most profitable form for your business
• the fundamentals of formation, organization, marketing, cash flow and funding sources.

 
Session 2 - Business Concept/Marketing Strategy - April 20, 2013 - 8:30 AM to 3:30 PM
 
Your Business Concept provides step-by-step guidance in researching your idea, your market, and your competition. At the end of the Business Concept section, you are able to:  identify your target markets; describe your products/services; collect key competitive information to support your feasibility plan
 
Your Marketing Strategy provides you with an introduction to marketing methods and tools to maximize your customer reach. This session covers pricing strategies, positioning, the difference between features and benefits, and different marketing strategies. At the end of this session, you will know how to:  outline your marketing strategy; test your marketing message; choose the right sales channel; exercise your marketing strategy
 
Session 3 - Financial Projections/Funding Sources and Next Steps - April 27, 2013 - 8:30 AM to 3:30 PM
 
Financial Projections uses exercises to help you better understand financial concepts. We will review sales and prices, financial risks and rewards, true start up costs, ongoing operating expenses, setting benchmarks for tracking progress and the organization of all your financial information. You will learn how to use our financial model to forecast cash flow, sales revenue and build solid pro-forma financial forecasts.
 
 Funding Sources and Next Steps offers information on how to finance your small business. Discussions include sources of funds, the six C’s of credit, banking relations, ratio analysis, and monthly preparation and review of financial statements. You will get an inside view of how a bank assesses the merits of business plans and loan applications