Blog Posts

Starting an E-commerce Website as your first Small Business

Sat, 2011-12-17 12:49


shopping carts for small business startupsThis is a very tempting concept as it would first appear to have very low start-up costs. This article is to give you a step by step process for which you can start an online shopping cart store.

You need a Business Plan and a Marketing Plan. Just because it is an online store, it does not mean you can bypass the thought processes that occur natually as you develop these documents.

Let's start with the basics:

  1. Idea - The idea doe not have to be new but you must ask yourself why are people going to prefer to buy from my store vs others.
  2. Competition - Who is your competition and how will you compete?
  3. Costs - What are you costs in doing business?
  4. Delivery and Warehousing - What shipping services are you going to use or are you going to have local pick up?
  5. Advertising - With millions of website and only 10 on the first page of a Google search, how are you going to get on that first page.
  6. Shopping Carts - There are many to choose from and they vary from a simple PayPal button to more complex retailing systems.
  7. Analytics - To improve anything you must measure what you are doing now so you have a history of data.

To Make More Money, Stop Watching Profits

Fri, 2011-12-16 14:37

To Make More $, Stop Watching Profits

By Michael McDermott, owner of Enterprise Tune-Up
and author of 2009-2011 Recession Survival Guide
Entrepreneurs are taught to be laser-focused on the bottom line.  Profit, after all, is the scorecard we’re measured against.  In professional sports the final score is the outcome of actions on the field: yards gained, QB sacks, field goals kicked.  The best coaches focus on perfecting these “basics” believing that the final score should positively reflect those better performance efforts. 

5 Important Things to Know About Buying a Small Business

Thu, 2011-12-15 21:04

buying a small business, the owner
5 Important Things to Know About Buying a Small Business


By Barry Rickert and Mike McDermott

Joe Gieger, author of Entrepreneurial Success, said today in our monthly SCORE meeting, "You have three options when you buy a business: Sell it, Liquidate it or Operate it."

While there are many entrepreneuraial choices, let's assume you wish to buy and operate a business.

Price is important but not as much as you think.
Most people are worried about price right off the bat. How much are you asking? That is the last question you should ask and as I will explain why later.

Youngstown SCORE has Library Hours

Mon, 2011-09-12 11:38

Youngstown SCORE is enhancing its small business service by holding regular hours at the Mahoning County Library starting in October.  Two experienced mentors will be onsite to answer your business plan, SEO, grant, or other related entrepreneurial questions.

How We Help - the 1 Minute Overview

Sat, 2011-08-27 10:05

The Video

Sign-up now for no-cost help - it is what we do.  No charges, EVER.

American Express OPEN Customer Advocacy Director Praises SCORE's Small Business High Speed Growth Tour

Tue, 2011-07-12 14:43

Karen-Michelle Mirko Director, Customer Advocacy, American Express OPEN highlights the success of SCORE and American Express Open's Small Business High Speed Growth Tour in her latest blog post! Karen also comments on:

- Financial planning
- Financial ratios
- And reaching your small business goals!

Read her blog post here.

SCORE is Iowa Small Biz Building Champ

Tue, 2011-06-28 14:59


June 28, 2011

Bus Card


Today's featured blog from Cisco: "eBiz Thursday: 6 Tips for Using Technology"

Thu, 2011-06-30 10:32

The small businesses that are succeeding in this economy are the ones that are getting the most productivity out of their employees. When implemented and used correctly, technology can make every task simpler and faster to execute, from accessing critical information to staying in touch with customers and partners.

Read more and learn how to increase productivity through technology here!

Today's featured blog: "Do You Have What It Takes to Start Your Own Business?"

Tue, 2011-06-28 14:50

Before you make the decision to start a business, take some time to assess whether you’re truly cut out to be a business owner. Read the five key questions to ask yourself here!

Today's featured blog: "How the “Maybes” will Kill Your Business"

Fri, 2011-06-24 12:57

What most business people really fear is being told no. It hurts their self-worth because when prospects say no to their product or service, they think they are saying “no” to them personally. Most business people instead settle for a “maybe.” They interpret a “maybe” as “it’s just not now.” This soothes their ego and avoids that fearful rejection. Unfortunately, a “maybe” also cripples their business.

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