Social Media

Socially Successful: Social Media, The BIG Picture

Summary

So, you have a Facebook page and you’ve sent out some Tweets.  Is that all there is to social media marketing?

Socially Successful: TraDigital Media, When Traditional Hits Social

Summary

If you are still calling yourself a “Social Media Expert” then you’re announcing to the world that you have been left behind. If you’re an expert in Facebook or Twitter, you’re trying to build a house restricted to only one tool. Social media has been an amazing marketing tool set over the past 4+ years. If you’re still stuck looking at social media as a stand-alone technology, then you’ve been left behind.

Learn the best ways to monitor and respond to online reviews of your bar or restaurant.

CustomersIn “Using Ratings & Review Sites to Market Your Bar or Restaurant,” I covered the basics of how ratings and review sites can benefit your restaurant or bar. In these days of social networking and 24/7 media, many restaurant and bar owners worry that one bad review will tarnish their reputation forever.

About the Author

Rieva Lesonsky HeadshotRieva Lesonsky is CEO of GrowBiz Media, a content and consulting company that helps entrepreneurs start and grow their businesses. Follow Rieva at Twitter.com/Rieva. Visit SmallBizDaily.com to sign up for her free TrendCast reports, and TrendCast: Food for the latest food and beverage trends.

Download this article and the 5 must have tips for marketing your bar or restaurant on Facebook.

Asian Male Restaurant5 Tips for Promoting Your Bar or Restaurant With Facebook By

Rieva Lesonsky

Are you using Facebook to promote your bar or restaurant? If not, you’re missing out. Facebook has proven to be a valuable marketing tool for millions of small businesses— and bars and restaurants are among those that can benefit the most.

About the Author

Rieva Lesonsky HeadshotBizSuccessTips Editor Rieva Lesonsky is founder and CEO of GrowBiz Media, a content and consulting company. A nationally recognized small business expert, Lesonsky has appeared on hundreds of radio shows and numerous local and national television programs. Read more of her insights at SmallBizDaily.com.

Small-business expert Rieva Lesonsky provides 5 tips on building successful social media campaigns on Facebook and Twitter.

Social Media ContentBy Rieva Lesonsky

About the Author

Rieva Lesonsky HeadshotBizSuccessTips Editor Rieva Lesonsky is founder and CEO of GrowBiz Media, a content and consulting company. A nationally recognized small-business expert, Lesonsky has appeared on hundreds of radio shows and numerous local and national television programs. Read more of her insights at SmallBizDaily.com.

Author and USA Today columnist Steve Strauss provides tips for small businesses getting started on social media platforms including Facebook, Twitter and LinkedIn.

Social Media Small BusinessQ: Hi Steve, We have never used social media for our business. Don't know where to start and how to master it. Please advise. Thanks. — Sonia

About the Author

Steve Strauss HeadshotSteven D. Strauss is a lawyer and writer and is one of the country's leading experts on small business as well as an international business speaker. The best-selling author of 17 books, his latest is the all-new 3rd ed. of The Small Business Bible. You can listen to his weekly podcast, Small Business Success Powered by Greatland, visit his new website for the self-employed, TheSelfEmployed, follow him on Twitter, and "like" TheSelfEmployed on Facebook. You can e-mail Steve at: sstrauss@mrallbiz.com. © Steven D. Strauss

Robbin Block discusses some of social media's many implications on the crafting and execution of winning small business marketing plans.

Social MediaExpert Tips: Beyond Social Media

with Robbin Block: Owner, Blockbeta Marketing

What’s the biggest misperception about social media’s role in marketing, and what should entrepreneurs really be doing as they map out a new small business?

About the Author

Robbin Block has been evangelizing the benefits of marketing strategy for over 25 years. Part geek, part creative, she’s brought her in-depth knowledge of the Web and its strategic application to business to companies of all sizes and to thousands of readers via her book, Social Persuasion: Making Sense of Social Media for Small Business. This month, Robbin discusses some of social media’s many implications on the crafting and execution of winning small business marketing plans.

Q: Like so many small business people these days I suppose, I am getting my feet wet with social media. I have a Facebook account and am getting involved in LinkedIn which I like a lot. That all said, I am not sure it is worth all of the effort. How can I tell?

Social Media ContentQ: Like so many small business people these days I suppose, I am getting my feet wet with social media. I have a Facebook account and am getting involved in LinkedIn which I like a lot. That all said, I am not sure it is worth all of the effort. How can I tell? - Jan  

About the Author

Steve Strauss HeadshotSteven D. Strauss is a lawyer and writer and is one of the country's leading experts on small business as well as an international business speaker. The best-selling author of 17 books, his latest is the all-new 3rd ed. of The Small Business Bible. You can listen to his weekly podcast, Small Business Success Powered by Greatland, visit his new website for the self-employed, TheSelfEmployed, follow him on Twitter, and "like" TheSelfEmployed on Facebook. You can e-mail Steve at: sstrauss@mrallbiz.com. © Steven D. Strauss

Social Media has taken over most conversations in the realm of communications and marketing.  Some people think that social media will cure all. The truth is that the technology behind social media has just made it easier for professionals in the communications industry to connect with their audiences more than ever before.

Social Media Flow ChartBy Michael Pranikoff, Director, Emerging Media, PR Newswire

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