Published Apr. 27, 2011
What emerging trends in online marketing should you be aware of? What are some questions a small business owner should ask when formulating his/her online marketing strategy? What yardsticks are best for guaging the effectiveness of marketing via social media? Is social media presence (e.g., Facebook) a must for every small business today? What about mobile devices?
Summary
This workshop brought to you by SCORE and HP will help you learn how to extend your reach by using social media.
Summary
Do you know how to tap into the power of social networks to build your brand's influence, reputation and profits? Social media veterans, Chris Brogan and Julien Smith share their insights. Sign-up for the webinar today, listen anytime.
You will learn how:
Published Apr. 22, 2011
n/a
Social Media has taken over most conversations in the realm of communications and marketing. Some people think that social media will cure all. The truth is that the technology behind social media has just made it easier for professionals in the communications industry to connect with their audiences more than ever before.
Summary
How do you use Social Media to grow your business without sapping all your time and resources?
Jeanne Rossomme from RoadMap Marketing will help you drive Social Media as a deliberate piece of your marketing and sales plan. We start with you and your goals and use Social Media when and if needed to get there. Aviva Goldfarb will join us to share her amazing success through the smart use of social media.
Published Apr. 13, 2011
Use these quick tips from Kansas City SCORE to help grow your business.
1. Don’t let a day pass without engaging in at least one marketing activity.
2. Determine a percentage of gross income to spend annually on marketing.
3. Set specific marketing goals every year; review and adjust quarterly.
4. Maintain a tickler file of ideas for later use.
5. Carry business cards with you (all day, every day).
6. Create a personal nametag or pin with your company name and logo on it and wear it at high visibility meetings.
Social Media has taken over most conversations in the realm of communications and marketing. Some people think that social media will cure all. The truth is that the technology behind social media has just made it easier for professionals in the communications industry to connect with their audiences more than ever before.
By Michael Pranikoff, Director, Emerging Media, PR Newswire
Social Media has taken over most conversations in the realm of communications and marketing. Some people think that social media will cure all. The truth is that the technology behind social media has just made it easier for professionals in the communications industry to connect with their audiences more than ever before.
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