Marketing Basics

The Exit Coach Radio Show Announces a New Interview Series with Chapter 114 SCORE Leaders

Date
Mon, 2014-04-07 10:34

The Exit Coach Radio Show announced a new interview series has begun that features leaders of Chapter 114 of SCORE, the national organization of volunteers who work with business owners to help them start, develop, grow and prepare to sell their businesses.

Looking to find new customers? Or keep your existing ones? Who isn’t! These marketing tips help you put your best foot forward to the world and to your customer base. From press releases to networking, make all your marketing as effective as it can be!

SCORE and MassMutual know how important it is to get good advice. That is why, for SCORE’s 50th anniversary, we are sharing helpful, relevant, and succinct tips for your business success. The tips are based on real-life experiences and successes from people like you.

During each month, we will be posting new leadership tips and case studies here. Check back often to learn more as we celebrate you this entire year.

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Marketing Tip - Online, it is better when customers find you than when you find them.

Ask SCORE
          I recently completed development of a new item for the pet industry and will be receiving
the first shipment of product shortly. Though my background is in engineering, I now need to go
out and sell the product to distributors. Any tips on how to become a successful salesman?

About the Author

          This column is brought to you by the Merrimack Valley Chapter of SCORE, with nearly
70 current and former business executives available to provide free, confidential, one-on-one
business mentoring and training workshops for area businesses. Call 603-666-7561 or visit
merrimackvalley.score.org for information on mentoring, upcoming workshops and volunteer
opportunities. SCORE is a national, non-profit organization and a resource partner of the U. S.
Small Business Administration.

Broward SCORE supports South Florida Minorities

Date
Fri, 2014-03-21 01:02

Broward SCORE Participated in South Florida Minority Supplier Development Council’s 29th Annual Business Exposition on March 21st, 2014.

SCORE Volunteers Angelica Love Valentine and George Gremse informed attendees about SCORE services and discussed business counseling and workshop programs.

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Starting a business is not easy.  An entrepreneur needs to understand and express his/her passion. To do so means developing a mission statement and a plan. But that’s just the tip of the iceberg.  Starting a business also requires enthusiasm, energy, and persistence to market your business concepts to suppliers, customers and investors. For an entrepreneur to succeed today, he/she has to be willing to walk through walls.

 

Man and WomanWhen an entrepreneur thinks about starting a business, there are two distinct concepts critical to success:

PASSION

Passion was described best by Steve Jobs -

About the Author

Bert Shlensky HeadshotBert Shlensky​ is an expert in Internet Marketing and apparel. Very Knowledgeable in Executing Import and Export Business. Years of experience in integrating strategy and logistics. Over 30 years of executive experience as a results-driven executive leader in the textile, apparel and internet marketing fields. Strong track record of achieving growth and operating profitability in start-up, internet and turnaround businesses. Most recently I initiated several entrepreneurial startup businesses selling home furnishings on the Internet which achieved sales within 6-10 months of their funding and had a major internet component. These programs were all based on combining Chinese production, internet marketing, SEO, PPC, social media and innovative logistics to market high-quality home furnishings to consumers.

Actionable Data For Google Analytics Beginners

Summary

Improve your understanding of the most important marketing and lead generation tool in today’s digital world.

Actionable Data for Google Analytics Beginners image

Analyzing competition: Como Analizar Su Competencia

Summary

Este taller de negocios online gratis será: enseñarte a reunir inteligencia competitiva, proporcionar estudios de caso y ayudarle a prepararse para la competencia.

SPANISH: Definiendo Su Mercado Objectivo

Summary

Este taller de negocios online gratis te ayudará: objetivo mercado objetivo de su empresa mediante la identificación de mercados objetivo demográfico, comportamiento y otras técnicas de segmentación de mercado.

SPANISH: Como Promocionar Su Negocio

Summary

Este taller gratuito en línea le ayudará a: aprender herramientas que le permitirá a usted promover su negocio más eficazmente a través de las bases marketing, relaciones públicas, promociones, comercio muestra, técnicas de boca en boca.

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