Summary
Have you been struggling to get your foot in the door of bigger companies? If so, you'll want to attend this session with Jill Konrath, author of “Selling to Big Companies” & “SNAP Selling”.
You'll discover:
- Why corporate decision makers want to do business with small companies.
Summary
Do you want a social media makeover? Would you like to get more bang, more reach from your email newsletters, blog posts, etc.? In this session Guest Heidi Tobias from Constant Contact and Jeanne Rossomme from RoadMap marketing will show you how to makeover your content to be more social so it can more easily be shared and promoted.
Summary
This free online business workshop will: help you develop a sales plan that will achieve maximum results, walk you through the steps to implement your chosen strategy, provide a self-assessment and worksheet to put it all together.
Summary
This webinar shares ten low-cost techniques for gaining customers and increasing profits from Jeanne Rossomme, Roadmap Marketing.
Published Jan. 3, 2013
Addresses 25 ways to market your small business inexpensively.
A. Ad. Develop a thirty-second ad for what you do. "I'm John James from Schenck & Associates and I help auto dealerships make money," or "I help companies sell their business."
Arrive early at functions such as volunteer board meetings etc. A great opportunity to network.
Ask for the business. After every client meeting, ask if he or she knows of anyone else you can help.
About the Author
Diane Roundy, Marketing Consultant
Schenck & Associates
920-532-4821
Roundy@itol.com
Published Jan. 3, 2013
Addresses the steps that need to be taken by a business owner in order to gain more knowledge about the market. Analysis is critical!
Understanding Your Market
Your business will not succeed just because you want it to succeed. Determining if there is a market for your products or services is the most critical item of planning. Once you decide on your product or service, you must analyze your market; a process of interviewing competitors, suppliers and new customers.
However, before you begin researching your market, you should take a brief, but close, look at your product or service from an objective standpoint.
Published Jan. 2, 2013
Explains how/why an email marketing program helps to promote business. The article also explains what should be included in the plan.
If you're busy running your business, chances are you tolerate e-mail as a necessary mode of communication. In reality, getting up close and personal with e-mail marketing could transform your business.
About the Author
Dana VanDen Heuvel is president of MarketingSavant, a marketing consulting and training firm. Reach him at (888) 989-7771 or dana@marketingsavant.com.
Published Dec. 31, 2012
A description of how preparing a sound marketing plan (even for small businesses) can help to promote a business. A marketing plan is a critical part of a business plan.
by Greg Linnemanstons, Market Smart
Retired U.S. Gen. Norman Schwartzkopf once said, “The nice thing about not having a plan is that failure comes as a complete surprise and is not preceded by doubt and worry…”
Steve Strauss, founder of www.theselfemployed.com, offers guidance for setting up an e-commerce store for your business.
Q: I know this is late notice, but it occurred to me recently that if I could put up an e-commerce store, I might really increase my sales this holiday season. I have a website but how do I make the leap into e-commerce?
Fontana
About the Author
Steven D. Strauss is a lawyer and writer and is one of the country's leading experts on small business as well as an international business speaker. The best-selling author of 17 books, his latest is the all-new 3rd ed. of The Small Business Bible. You can listen to his weekly podcast, Small Business Success Powered by Greatland, visit his new website for the self-employed, TheSelfEmployed, follow him on Twitter, and "like" TheSelfEmployed on Facebook. You can e-mail Steve at: sstrauss@mrallbiz.com. © Steven D. Strauss
Summary
With all of the hats you wear managing your business, getting a website up and running can seem a little overwhelming, but it’s easier than you think. Join us for this 1 hour webinar that takes the mystery and complexity out of building and publishing your website. Go Daddy Web Experts will take the “tech” out of website building and help you understand:
Print