“SCORE had a profound impact on my business and thus my personal life.
The advisors were attentive, knowledgeable and true visionaries. They could predict what might happen if certain things were or were not changed in my business plan and this really helped me make sound business decisions.
There support was instrumental in gauging when to hire and fire and when to spend and when to pull back on spending.
I would highly recommend any business owner to tap into this tremendous resource.
These professionals have been there and generously show you the ropes.”
I am never too busy for your referrals!
348 Merrimon Ave., Suite 1
Rod Birdsong, Executive Director of the McDowell Chamber of Commerce, recommended the SCORE program to me. I have been very pleased with the business knowledge, advice, and support provided to me through Asheville SCORE.
I met with Bill Mance, former Vice President of Human Resources for Mission Hospital, and Greg Jones, CPA. Bill and Greg listened to my ideas and asked the right questions to lead me in the development of my business plan. They also referred me to the very helpful resources available on the Asheville SCORE web site.
I developed a Power Point slide presentation for our business using the same outline as a business plan. Bill and Greg reviewed it and made some adjustments before I presented it to potential lenders. The visual aids have given me an effective way to present our business to the major stakeholders in the business including business partners, lenders, family members, business associates, and vendors.
Bill and Greg have been valuable mentors. They have made strategic recommendations to improve the profitability of our business and have given insight to improve the professional presentation of our business to others.
As Bill and Greg have pointed out, the major function of a business plan is to force you to think through every aspect of your business and what it will take to be successful. Having obtained the financing we need, we are now using our presentation to improve our efficiency and profitability. This also gives us a tool to document the techniques we have used to develop our business.
I highly recommend the SCORE program. Not only do you have an opportunity to learn business skills by meeting with experienced and highly successful business executives, they also customize their advice to your particular needs.
Thank you! I look forward to an ongoing, successful relationship with Asheville SCORE and hope to be able to help someone in the future in the same way they have helped me.
Chip Cross, Business Administration Instructor, McDowell Technical Community College; Real Estate Investor
July 27, 2011
Neil Ruesch — owner of Toe River Embroidery in Spruce Pine — had always wanted his own business in the mountains of North Carolina. In 1990, while working for a manufacturer of pipe organs, Neil delivered and installed an organ to a church in Morganton and fell in love with the mountains. He was determined to return and start his own business. In 1996 he moved to Charlotte and purchased a business that specialized in cleaning up construction sites. He then sold that business and moved to Asheville in 2000, hoping to purchase another business. But Neil decided to start his own business, and that was the beginning of Toe River Embroidery in September of 2001.
Looking to sound out his ideas, Neil came to SCORE in mid 2002 and met with Ron Schmid. This consultation led to the development of a marketing plan complete with action items and due dates. Toe River Embroidery’s primary business sectors include tourist destination gift shops that often have a theme for an attraction, fire departments, school athletic programs, zoos, small businesses, and construction and contracting companies desiring quality shirts with embroidered logos.
Neil’s first major investment was an expensive 12 head embroidery machine. He created the embroidery designs on his computer then input the designs into the machine. Neil now plans to upgrade this seven-year-old machine to a more modern ersion with independently controlled heads. Within the past year and a half, Neil has expanded his business, adding two sales representatives in Charlotte and Spruce Pine to cover western North Carolina. These two individuals brought skill sets and insights into the selling arena that have resulted in orders for more upscale embroidered products — such as jackets, hooded sweatshirts, blouses, and golf shirts — and increased business more than twofold over the past year.
Neil has just purchased a high-end garment printer and plans to add printed products in addition to embroidery to satisfy a market for slightly less expensive printed garments. With this addition, Neil expects business to double again over the next year.
In November of 2003, Neil returned to SCORE and worked with Bob Bond who helped him expand his marketing plan and improve his presentation and selling skills. He continues as Bob’s client until the present time. Ultimately this marketing plan was refined and expanded into a Business Plan that Neil updates several times a year.Neil says that over the past six years, SCORE counselors have provided him with numerous opportunities to share his ideas and receive constructive comments in return. He indicates how important it is to develop, utilize and continually update a business plan, even if the plan is only for his own use.
Phone: (828) 766-6030
7380 Highway 19 E
Broward SCORE recently was asked to provide judges for their nationwide Entrepreneurship Contest.
George Gremse, Tapan Chakrabarty, Ernie Cevallos, Ed Joffe, Kendrick Pierce, and Carla Dorsey participated as judges in the regional level contest held at Nova Southeastern University.
The winners of the event go onto to Orlando for the next level of judging with the finals in Salt Lake City as the ultimate goal.
Thu, 2009-03-19 (All day)
Norm Paige (right) presents the Award to Sam Bookhart, Chapter Chairman for 2008
March 19, 2009
Here are seven tips on salesmanship that can help you develop that special rapport with potential customers.
By Lambeth Hochwald, www.entrepreneur.com
It isn't always enough to create and promote an outstanding product or service. Often, your sales approach matters just as much as what you're selling. The most successful entrepreneurs create a connection with the customer by bringing their own personal touch to the sales process.
"How do you sell more to the customers you already have?"
By Richard L Gordon, author of the book "A Line Out The Door"
Hopefully you've come to realize by now that there are two ways to produce more business: you either can bring in new customers or you can sell more to the ones that you already have. If you've run the numbers or watched the most successful and profitable retailers you should know by now that it's easier (and more profitable) to sell more to the customers you already have.
This is an online tool for a business owner to provide their profile and assess where they are at and where they need to improve. The assessment is self administered as a first step in meeting with a SCORE mentor to develop a plan to address the needs. It is also a lead in to the Simple Steps for GROWING Your Business series of workshops.
There are two documents included in the download. The first document is a description of the Simple Steps to Grow Your Business program and the second is Participant's Business Profile
The second document provides a business owner with an assessment of their business. The assessment consists of the following areas: General Management, Resource Management, Marketing, Sales, Finance and Operations. The computer tabulates the self assessment to produce a score. The business owner can then see where their score places th
By Sidney Kotzen, SCORE Business Accredited Counselor, Chapter 411, SCORE NE Mass
The most frequent recommendation made in counseling for those who desire to start a new business is you need a business plan. Although people flinch when they hear the words Business Plan it really does serve a critical purpose. The purpose of the business plan, first and foremost, is to test the feasibility of a business idea. If the final conclusion is that the plan does not look like it will lead to a success, it is better not to proceed.