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Show your employees that you think of innovation as an ongoing process. Some ideas will work and many won’t. Keep experimenting.
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Listen, listen, listen. Innovation is a collaborative process.
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Be open to “accidents,” the unexpected connections that spark new ideas. Inspiration comes from everywhere—often from outside your own field.
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Draw on your own employees—they know the company’s problems and goals best. This is probably one time you don’t need outside consultants.
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Be patient. Creativity can’t be hurried.
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