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Don’t overlook city, county or state governments when you seek capital. Many economic development offices have funding-assistance programs for qualified small firms.
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Understand the purpose and the requirements of the program you’re interested in. It may call for raising matching funds or creating jobs.
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Be modest in making projections. For example, don’t inflate the number of jobs you think you can generate in hopes of getting a larger grant.
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Take advantage of “in-kind” credits. Like cash, these can be used as matching funds. In one case, a state program counted a company’s $200,000 local property tax abatement as part of the matching requirement.
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Remember that having a good business plan and strong management team in place will help you make your case.
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