Steve Strauss, founder of www.theselfemployed.com, teaches you how to create an attention-grabbing headline for your online content.
Did that headline catch your attention? If I did my job right, it did. Headline writing is one of those additional new things that small business people need to master these days, along with, among other things, SEO, mobile management, and generally being a tech geek.
About the Author
Steven D. Strauss is a lawyer and writer and is one of the country's leading experts on small business as well as an international business speaker. The best-selling author of 17 books, his latest is the all-new 3rd ed. of The Small Business Bible. You can listen to his weekly podcast, Small Business Success Powered by Greatland, visit his new website for the self-employed, TheSelfEmployed, follow him on Twitter, and "like" TheSelfEmployed on Facebook. You can e-mail Steve at: sstrauss@mrallbiz.com. © Steven D. Strauss
Steve Strauss, founder of www.theselfemployed.com, gives advice for increasing the exposure of your online content.
Q: I notice that some folks seem very good at getting their posts and blogs and videos to go viral, as they say. But I can’t do it. I create what I think is good content for my website but I rarely get comments or Likes, etc. Any thoughts on what to do differently?
- Ben
About the Author
Steven D. Strauss is a lawyer and writer and is one of the country's leading experts on small business as well as an international business speaker. The best-selling author of 17 books, his latest is the all-new 3rd ed. of The Small Business Bible. You can listen to his weekly podcast, Small Business Success Powered by Greatland, visit his new website for the self-employed, TheSelfEmployed, follow him on Twitter, and "like" TheSelfEmployed on Facebook. You can e-mail Steve at: sstrauss@mrallbiz.com. © Steven D. Strauss
Published Feb. 7, 2013
Ask SCORE
I’ve recently taken my business plan for a new and innovative consumer product to several banks seeking funding, but have had no success. What are some other financing options that might be available to me?
Looking to start a business? If you want something with big potential that doesn’t take much startup capital, consider an online service of some type. A major shift toward purchasing both consumer and business-to-business services online has created a slew of opportunities for would-be entrepreneurs.
Looking to start a business? If you want something with big potential that doesn’t take much startup capital, consider an online service of some type. A major shift toward purchasing both consumer and business-to-business services online has created a slew of opportunities for would-be entrepreneurs.
About the Author
Daniel Kehrer, Founder & Managing Director of BizBest Media Corp., is a nationally-known, award-winning expert on small and local business, start-ups, content marketing, entrepreneurship and social media, with an MBA from UCLA/Anderson. Read more of Daniel's tips at
www.BizBest.com, follow him at
www.twitter.com/140Main and connect on LinkedIn at
www.linkedin.com/in/danielkehrer.
SCORE's CEO, Kenneth R. Yancey, gives tips for increasing awareness of your business through the social media platform, Pinterest.
Are you using Pinterest to market your business yet? If your business is visually focused, such as an interior decorating firm or graphic design business, or if your products lend themselves to visuals—such as a clothing boutique or restaurant—Pinterest can be a great way to promote your business. Pinterest now allows businesses to create business accounts; visit Pinterest to set yours up. Then try these tips:
Broward SCORE counselors recently completed a Business Makeover of Digital Cut Productions of Fort Lauderdale in conjunction with the Miami Herald. Digital Cut Productions contacted The Herald “Business Monday” editors and requested assistance with revamping their business strategy. Herald editors reached out to Broward SCORE for counseling assistance on the project, and our Turnaround Team was assigned to the client.
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For almost two decades, Rick Dickinson has been providing Westporters with sweet treats from his Great Cakes bakery.
Over the past few days, however, Dickinson's customers have been treating him after learning the bakery was in financial straits and that its closing seemed imminent.
Dickinson needed $4,000 within 24 hours to save his business. And the story of how his customers rallied to rescue the business illustrates the power of both new-age social media and old-fashioned customer loyalty.
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DO
• Do type or print entries with black ink only
• Do use 12-point Courier font
• Do make sure all copies are readable
• Do include the decimal points (i.e. cents) in the monetary entries (0000.00)
• Do leave a box blank if it doesn’t apply
• Do file forms alphabetically by employees’ last names or numerically by Social Security Number (SSN)
About the Author
Greatland (www.greatland.com) is the W-2 & 1099 specialist, focused on providing guidance, products, and solutions for small to mid-size businesses and accountants. Through Greatland Corporation's subsidiaries – Greatland, Nelco, FileTaxes.com and Broker Forms – the company offers an extensive array of specialized products for business: W-2 forms, 1099 forms, W-2 & 1099 software, online filing, business checks and check writing software, presentation materials, income tax preparation supplies and software, and mortgage forms. Greatland is an employee-owned company with locations in Grand Rapids, Mich. and Green Bay, Wis. Follow us on Facebook or Twitter: @GreatlandCorp
For businesses, year-end brings with it a wide range of accounting and administrative headaches, including, of course, closing the books and reporting wages and income for all staff and contractors. And it all takes place during one of the most frantic months on the calendar.
For businesses, year-end brings with it a wide range of accounting and administrative headaches, including, of course, closing the books and reporting wages and income for all staff and contractors. And it all takes place during one of the most frantic months on the calendar.
About the Author
Greatland (www.greatland.com) is the W-2 & 1099 specialist, focused on providing guidance, products, and solutions for small to mid-size businesses and accountants. Through Greatland Corporation's subsidiaries – Greatland, Nelco, FileTaxes.com and Broker Forms – the company offers an extensive array of specialized products for business: W-2 forms, 1099 forms, W-2 & 1099 software, online filing, business checks and check writing software, presentation materials, income tax preparation supplies and software, and mortgage forms. Greatland is an employee-owned company with locations in Grand Rapids, Mich. and Green Bay, Wis. Follow us on Facebook or Twitter: @GreatlandCorp
In January, it's customary to begin thinking about the year’s regulatory changes and to figure out what's new for W-2 & 1099 reporting. The year-end can be intimidating for anyone, and even when only a handful of employees or contractors must be issued W-2 and 1099 forms, there’s still a lot to know to ensure possible fines or penalties are avoided. According to the experts at Greatland, there are more than 25 state and federal year-end reporting forms that may need to be sent.
In January, it's customary to begin thinking about the year’s regulatory changes and to figure out what's new for W-2 & 1099 reporting. The year-end can be intimidating for anyone, and even when only a handful of employees or contractors must be issued W-2 and 1099 forms, there’s still a lot to know to ensure possible fines or penalties are avoided. According to the experts at Greatland, there are more than 25 state and federal year-end reporting forms that may need to be sent.
About the Author
Greatland (www.greatland.com) is the W-2 & 1099 specialist, focused on providing guidance, products, and solutions for small to mid-size businesses and accountants. Through Greatland Corporation's subsidiaries – Greatland, Nelco, FileTaxes.com and Broker Forms – the company offers an extensive array of specialized products for business: W-2 forms, 1099 forms, W-2 & 1099 software, online filing, business checks and check writing software, presentation materials, income tax preparation supplies and software, and mortgage forms. Greatland is an employee-owned company with locations in Grand Rapids, Mich. and Green Bay, Wis. Follow us on Facebook or Twitter: @GreatlandCorp
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